We have formed a catalog structure with thoughtful filters, separate collections, and quick transition to purchase.
The Zentaro philosophy was conveyed through deep dark shades, contrasting typography, and an emphasis on fabric details.
We implemented management of products, sizes, balances, and orders with a flexible admin panel.
We created a logical catalog structure with multi-level filters by equipment type, power, brand, and purpose.
Visually, technical reliability and a professional approach were emphasized through a restrained color scheme and clear typography.
We implemented flexible management of products, characteristics, filters, and integration with CRM to automate applications.
We built a structure that logically leads from benefits to registration. We emphasized privacy, water safety, and the coach's individual approach.
Clients gained access to class history, subscription management, and online payments.
We automated the schedule, pool loading control, and communication with parents.
Audit of your current assortment and selection of relevant platforms (Prom, Rozetka, Etsy). Analysis of each of them's requirements for data feed and logistics.
We design the data exchange logic: which fields (price, balances, description) will be prioritized, how the connection between your CMS and marketplaces will take place.
We create or optimize the data feed in the format required for all selected platforms. At this stage, we ensure that all variations (sizes, colors) are displayed correctly.
We set up a direct connection to each marketplace's API. This ensures two-way exchange: orders from Prom arrive in your store, and changes in the balance on the site are updated on Prom.
We configure automatic transfer of all orders (from the website and all marketplaces) to a single CRM system for order control and processing.
Thorough testing of the creation of TTN and updating prices on all platforms. Launch of the first test advertising campaign.
Imagine that your online store is already growing. Orders are coming in steadily and in large volumes, and you can no longer manage inventory storage, pack each parcel, and run to the post office yourself. Managers spend hours on logistics instead of sales. If you constantly think, “Where can I get more warehouse space?”, it’s […]
B2B e-commerce is the stage of a company’s maturity when direct business-to-business sales exceed retail in volume. If you still manage wholesale clients through email, Excel spreadsheets, and phone calls, you are not controlling your business potential. Instead, you depend on the human factor. Creating a B2B portal is not an expense for a new […]
If you don’t measure, you don’t manage. An online store owner who makes decisions based on intuition is like a driver with their eyes blindfolded. Today, Google Analytics 4 (GA4) is not just a trendy tool — it is a critically important instrument for the survival and growth of your business. We will show how […]
Sales synchronization via marketplaces: how to manage Rozetka, Prom, and Etsy from a single center
In modern e-commerce, having only your own online store is like deliberately limiting your business potential. Scaling sales requires presence where the traffic already exists: on large marketplaces.
However, product synchronization between your website, Rozetka, Prom, or Etsy is a complex technical challenge. Poor integration leads to overselling, manual accounting, and chaos in your CRM.
At Kliox, we design systems that turn all these channels into a single, manageable ecosystem.
Why omnichannel through marketplaces is the key to growth
For medium-sized business owners, entering external marketplaces is an opportunity to gain access to a multimillion audience that is already ready to buy.
Here are just the main advantages:
- Increased reach and traffic
Advantage — marketplaces have massive organic traffic that you receive almost for free.
Benefit — you gain access to customers who search for products directly on Prom or Rozetka, even if your own website is not yet indexed by Google for all keywords.
- Reduced dependence on your own website
Advantage — even if your website is temporarily unavailable or its SEO ranking drops, sales for the business continue to come from other channels.
Benefit — this is risk diversification and ensuring financial stability.
- Testing demand and new products
Advantage — you can quickly launch a new product line to the market through a marketplace only, without investing resources into developing new pages and SEO optimization on your own website.
Benefit — fast hypothesis testing and rapid sales launch.
Technical foundation: how to set up synchronization without failures
The core of any product synchronization is proper data management. Specifically.
Data feed as the single source of truth
The biggest problem is fake stock levels. We create and optimize a unified data feed (XML/CSV) that becomes the master source for all channels.
All price or quantity changes in your ERP/1C through CRM integration with the website instantly enter this feed, and from there are distributed to Rozetka, Prom, and others.
Order processing automation
When an order request comes from Prom, it must enter your CRM or 1C for order processing instead of remaining inside the marketplace dashboard. We configure two-way synchronization so that the order status (Paid, Shipped, Cancelled) updates across all systems simultaneously.
Channel management: how to control everything from one place
Working with prices and promotions — it is necessary to maintain flexible pricing policies. We configure dynamic rules: on Prom the price can be 5% higher due to their commission, and on Etsy — adjusted for international logistics.
Control through analytics — after setting up Google Analytics 4 and Facebook Pixel on your website, we launch transaction tracking for orders coming from each marketplace separately. This allows precise calculation of ROI and CAC for every channel.
Reputation management: how marketplace reviews influence your website
Your rating on Prom or Rozetka is not just a score. It is a direct trust factor that can also work in favor of your main website.
Reverse brand impact — a poor rating on a marketplace may push customers to search for you on Google to verify whether you are trustworthy. If your website has no reviews, they may simply leave.
Kliox solution — we configure a review collection system on your website that is more flexible than standard marketplace forms.
In addition, we can integrate the best reviews from your website into seller pages on marketplaces (if their APIs allow it) or, conversely, use a high marketplace rating as trust proof on your website.
SEO for seller pages: do not forget about internal search
Every seller on a large marketplace receives their own page. For example, Store X on Prom.ua. These pages are also indexed by Google but often have poorly optimized meta tags.
Problem — many sellers do not fill in these fields or use default titles, which makes their pages invisible in search results.
Our expert approach — when configuring product synchronization we help enrich the data inside the feed. If you sell via Prom, we optimize titles and descriptions that enter their internal search.
This increases the visibility of your store on the platform, which directly affects sales growth from that channel.
Marketplaces are part of the modern business ecosystem
Success in multi-channel commerce depends on automation and reliable synchronization. Properly configured integration with Rozetka, Prom, and international platforms transforms them from an additional burden into a powerful and predictable channel for sales growth.
If your sales channels operate chaotically, order a Kliox audit of your current product synchronization system.
We will identify weak points and develop a plan to unite all your platforms into a single, manageable, and profitable ecosystem.