Turnkey Development of an Online Clothing Store
Services: UX/UI design, WooCommerce online store development, payment gateway and shipping service integration, performance optimization, basic SEO optimization.
Clothing sales were conducted mainly through social networks and direct messages, which made scaling and order control difficult
The catalog lacked convenient filtering by size, color, price, and categories, causing customers to spend more time searching for products or leave the site
Product availability, order statuses, and customer communication were handled manually, leading to errors and shipping delays
The existing solution was not optimized for mobile devices, while a significant portion of the audience made purchases via smartphones
We designed a user-friendly interface focused on fast collection browsing, easy size selection, and a simple checkout without unnecessary steps
The online store was built on WordPress + WooCommerce, providing flexible management of the catalog, products, and promotions
Online payments and shipping services were set up with automatic cost calculation and delivery method selection
Automated stock updates, order status processing, and customer notifications were implemented at every stage of the purchase
Page structure, media files, and code were optimized, ensuring fast loading speeds and readiness for effective search engine promotion
The new online store with well-thought-out UX simplified clothing selection and the purchasing process
Personalized recommendations and intuitive navigation encourage customers to return
Process automation in WooCommerce reduced manual work and the number of error
Upsell blocks, bundles, and outfit recommendations increased additional purchases